Against
the Now

Against
the Now

A conscious position shaped by experience, observation, culture and time. A quiet attempt to understand what lies beneath the surface. A desperate attempt to protect connection between humanity and creation.

A conscious position shaped by experience, observation, culture and time. A quiet attempt to understand what lies beneath the surface.

A desperate attempt to protect connection between humanity and creation.

Scroll down to discover The Manifesto

01.

01.

The Leviathan

The Leviathan

The Wheel wants you to be fast, it wants you not to think. Slowness as an act of resistance, taking back our identity through creative expression.

01.

The Leviathan

Capitalism wants you to be fast, it wants you not to think. Slowneness as an act of resistance, taking back our identity through creative expression.

02.

Roots

Surrounded by speed, noise and repetition, the true value and the light are found in the patience of craft and the silence of an empty page.

01.

The Leviathan

Humanistic thinking shape the way we understand the world, driving knowledge and elevating design through cultural insight.
03.
Form as a Consequence
Humanistic thinking shape the way we understand the world, driving knowledge and elevating design through cultural insight.

01.

The Leviathan

Capitalism wants you to be fast, it wants you not to think. Slowneness as an act of resistance, taking back our identity through creative expression.

04.

Technological Ragnarok

Tools are ephemeral. Thought process persists. Designer is not determined by technology, but by criteria and emotion.

05.

The Abyss of Greed

Society creates its own gravity, drawing decisions toward comfort and reward. Resisting that force is a conscious act. Ethics and Morality interrupt the fall.

02.

02.

Roots

Roots

Surrounded by speed, noise and repetition, the true value and the light are found in the patience of craft and the silence of an empty page.

03.

03.

Form as a Consequence

Form as a Consequence

Humanistic thinking shape the way we understand the world, driving knowledge and elevating design through cultural insight.

04.

04.

Technological Ragnarok

Technological Ragnarok

Tools are ephemeral. Thought process persists. Designer is not determined by technology, but by criteria and emotion.

05.

05.

The Abyss of Greed

The Abyss of Greed

Society creates its own gravity, drawing decisions toward comfort and reward. Resisting that force is a conscious act. Ethics and Morality interrupt the fall.

01.

The Leviathan

The Wheel wants you to be fast, it wants you not to think. Slowneness as an act of resistance, taking back our identity through creative expression.

Curiosity?

Location

Jaime Lucero

Digital Designer
Multidisciplinary Photographer

Reach me at:

jaime.luceromarcos@gmail.com +34 646 13 44 86

Currently:

Based in Madrid

Open from:

Monday

Friday

9 AM

17 PM

Design & dev — Jaime Lucero®, 2026

Linkedin

Instagram

Dribbble

Curiosity?

Location

Jaime Lucero

Creative Designer
Multidisciplinary Photographer

Reach me at:

+34 646 13 44 86

jaime.luceromarcos@gmail.com

Currently:

Based in Madrid

Open from:

Monday

Friday

9 AM

17 PM

Design & dev — Jaime Lucero®, 2026

Linkedin

Instagram

Dribbble

Curiosity?

Digital Designer
Multidisciplinary Photographer

Jaime Lucero

Reach me at:

jaime.luceromarcos@gmail.com +34 646 13 44 86

Location

Currently:

Based in Madrid

Open from:

Monday

Friday

9 AM

17 PM

Design & dev — Jaime Lucero®, 2026

Linkedin

Instagram

Dribbble